20 Jun

Performance Marketing Analyst Jobs Vacancy at Kindred Group London

Position
Performance Marketing Analyst
Company
Kindred Group
Location
London ENG
Opening
20 Jun, 2018 30+ days ago

Kindred Group London urgently required following position for Performance Marketing Analyst. Please read this job advertisement carefully before apply. There are some qualifications, experience and skills requirement that the employers require. Does your career history fit these requirements? Ensure you understand the role you are applying for and that it is suited to your skills and qualifications.

Follow the online directions, complete all the necessary fields, and provide all relevant information so your application is submitted correctly. When you click the 'Apply this Job' button (open in new window) you will be taken to the online application form. Here you will be asked to provide personal and contact details, respond to employment-related questions, and show how you meet the key selection criteria.

Performance Marketing Analyst Jobs Vacancy at Kindred Group London Jobs Details:

About the role

Reporting to the Head of Marketing Intelligence, the successful candidate is responsible for daily reporting, providing insights on campaign effectiveness and measure performance of digital marketing campaigns
What will you be doing?

  • Monitor daily performance, identify trends and report on them
  • Analyse the performance of marketing campaigns and make recommendations for future campaigns
  • Provide strategic direction on advertising campaigns and drive new marketing measurement initiatives.
  • Provide ROI analysis of all digital marketing campaigns
  • Learn and perform advanced analyses to identify KPI’s and drivers of customer behaviour
  • Working closely with the biddable/programmatic team to identify and explore opportunities to improve marketing efficiency.

What have you done?

  • Strong understanding of cost metrics for SEM, Online Display, Affiliate and Social Channels
  • Previous experience in digital marketing with a strong understanding of Analytics and Strategy
  • Hands on experience with web analytics tools like Adobe Analytics or Google Analytics, and analytics backends of platforms such as Google Adwords, AppNexus, Doubleclick, Adform and suchlike.
  • Experience of actively using data visualisation / BI tools (eg., Qlik, Power BI, Tableau)
  • Knowledge of R, Python or a high-level scripting language.
  • The ability to analyse data, present reports and create marketing dashboards
  • Strong communication skills

Application process

To apply for this role click on the "Apply for this role" button and complete the short web form, please add a covering letter explaining your motivations for applying and your salary expectations. Our recruitment team will be in touch shortly.


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