21 May

Crm Mail Marketing Specialist Europe Jobs Vacancy at Merlin Business Support Chessington

Position
Crm Mail Marketing Specialist Europe
Company
Merlin Business Support
Location
Chessington ENG
Opening
21 May, 2018 30 days ago

Merlin Business Support Chessington urgently required following position for Crm Mail Marketing Specialist Europe. Please read this job advertisement carefully before apply. There are some qualifications, experience and skills requirement that the employers require. Does your career history fit these requirements? Ensure you understand the role you are applying for and that it is suited to your skills and qualifications.

Follow the online directions, complete all the necessary fields, and provide all relevant information so your application is submitted correctly. When you click the 'Apply this Job' button (open in new window) you will be taken to the online application form. Here you will be asked to provide personal and contact details, respond to employment-related questions, and show how you meet the key selection criteria.

Crm Mail Marketing Specialist Europe Jobs Vacancy at Merlin Business Support Chessington Jobs Details:

We are Merlin Entertainments… The name behind world famous attractions including LEGOLAND, SEA LIFE, Alton Towers Resort and Thorpe Park.

Do you have the Magic in you to create memorable experiences all for the love of fun? Do you wish to cast a spell of laughter and enjoyment to the people around you? Want to join a team that creates smiles and memories globally on a daily basis? Then you have the magic to be Team Merlin at Merlin Entertainments as a part of the Merlin Digital department.

It takes a very diverse and richly talented team to keep the show on the road. Even behind-the-scenes, all our people are dedicated to our ultimate business goal: creating and sustaining a level of guest experience that keeps visitors totally immersed in the world around them. We call it being serious about fun.

We are looking for a CRM E-mail Marketing Specialist (UK & Europe) to join the Group CRM team! Located at Merlin Business Support in Chessington, you will report into the Senior CRM Campaign Manager UK and will be tasked with setting up targeted and compelling e-mail campaigns that improve our guests’ experiences, strengthen our brands and drive revenue.

An attention to detail and laser focus will be key, but so will your knack to merge creativity and data to drive memorable experiences. You’ll help craft campaigns that improve e-mail performance while making a real impact on our guests’ relationships with our brands. While setting up and deploying e-mail campaigns will be your primary focus, you’ll have meaningful exposure to marketing, IT and operations functions across the business.

You shouldn’t be a stranger to basic HTML and should have experience setting up campaigns using e-mail service providers like Cheetal Digital, Silverpop, Responsys, SalesForce, Campaign Monitor, or similar.

To ensure deployment and campaign delivery of both UK and European Merlin CRM Campaigns. Key deliverables for this role will include:

To ensure the successful set up, deployment and accurate delivery of Merlin CRM email campaigns through the use of our email deployment platform.
To ensure the successful completion of the internal Score Card report, as well as the internal deployment to key stakeholders.
To ensure the successful set up, deployment and accurate delivery of Merlin Trigger campaigns.
To ensure accurate campaign reporting.
To monitor the usage of the database, to ensure that campaign briefs are followed and to ensure that data is targeted effectively.
Ensure that all email campaigns are dynamic, creative and engaging, confirming all of the images and links are hosted correctly etc.
Supporting the delivery of ROI of CRM campaigns by appropriate data selection and targeting.

We are looking for the following skills and experience…

Ideally with a degree in Marketing, Communications, IT or related field, you will have gained some experience in an E-mail marketing or CRM role where you specifically handled campaign set-ups.
An obsessive attention to detail despite working to tight deadlines and quick turnarounds. You’ll always be thinking one step ahead.
Understanding or experience with relational data tables required.
Strong skills with email service providers and marketing automation technologies.
Experience in CheetahMail or Experian’s Cross-Channel Marketing Platform (CCMP) would be a HUGE plus.
Working knowledge of HTML/CSS as it relates to e-mail.
Ideally experience with Litmus & cross-platform QA.
We are looking for someone who is calm, accurate and level headed and who can manage their workload effectively, taking briefs from a number of sources within the marketing team.
Ability to identify, communicate and inspire stakeholders around innovative digital experience and growth strategies.
Last but not least… given Merlin’s ambitious growth plans, we are looking for someone with a can-do attitude who will represent the company in a professional and confident manner to external parties.

The Benefits…

We’re growing fast and alongside a fun and friendly environment, we offer a fabulous package and amazing prospects – ideal if you’re already fantastic and can quickly become even better (our magic can help here). Benefits include Pension, Life Assurance, discretionary company bonus, 25 days’ holiday and, of course, a Merlin Magic Pass which gives you and your friends and family free admission to all of our attractions worldwide, as well as 25% discount in our retail shops and restaurants and 40% discount on LEGO.

Want to see us in action?

Job Marketing
Work Locations : Merlin Business Support Merlin Business Support Silverglade, Leatherhead Road Chessington KT9 2QL
Closing Date (Period for Applying) - External : 04-Jun-18, 10:59:00 PM


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